Houzz forum
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That would mean late nights and even work on the weekend. Both of them, therefore, decided to build Houzz on the side. At the time, they were already a family of four. This struck both of them as an experience that, even in 2008, should not exist anymore – and eventually prompted them to start Houzz. To help the couple find out what they prefer, the contractor sent them Borders that they would tear out of magazine pages. They eventually managed to find someone they liked through a friend’s referral. Unfortunately, finding people with experience in reworking midcentury homes proved to be much harder than initially expected. While the house offered plenty of space, a lot of renovation work had to be conducted to make it livable.Ī few years later, in 2008, they began looking for service professionals who could help them with the renovation and redesign process. In 2006, the couple purchased a 1950s ranch house in Palo Alto. Tatarko, on the other side, held various positions in the investment world. Tatarko serves as the firm’s CEO while Cohen holds an executive president role.Ĭohen previously worked at eBay as their Senior Director of Engineering. Houzz, headquartered in Palo Alto, California, was founded in 2009 by now-married couple Adi Tatarko and Alon Cohen. Users can access Houzz by visiting the company’s website or downloading its mobile or tablet applications (available on Android and iOS devices). Houzz is available in a variety of countries across the globe, for instance, Australia, Germany, Italy, Spain, the United States, or even Russia. People can hire all sorts of professionals, such as carpenters, interior designers, architects, home stagers, and plenty more. Alternatively, users can create so-called ideabooks, which they can then share with contractors.Īfter getting properly inspired, users then have the chance to either hire a professional (who’s certified by Houzz) or even purchase furniture within the platform. Houzz’s machine learning technology then shows you similar designs you also might like. When you register an account with Houzz, you even have the ability to save your favorite designs. Houzz even has its own editorial team which publishes regular blog posts on all things architecture and design.īrowsable categories include kitchen and dining, bedroom, bathroom, living room, outdoors, or even bar setups. Users can upload and share pictures about their own interior designs and get inspired by others. The basis of the platform is its Pinterest-like photo-sharing feature. Houzz is a platform bringing together homeowners, interior designers, contractors, remodelers, and many other housing professionals.
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The company has furthermore raised over $613 million in funding. Houzz makes money via subscriptions, referral fees, interchange fees, foreign exchange fees, late payment fees, as well as interest.įounded in 2009, Houzz has grown to attract over 65 million users over its lifetime. Houzz is an online platform that gives users inspiration for improving and designing their homes while connecting with professionals in the field.